With AI Tiger Magazine, I want to explore for myself how far and at what level a media offering can be developed in co-production with ChatGPT and image generators like DALL-E. It’s an experiment in live operation.
My expertise is creating and launching media products. Recently, I was in charge of a regional glossy magazine for a few years. My perspective on AI is that of a media creator, not just a programmer. I got into journalism by studying economics and working in market research and marketing for a publishing house.
These new AI options allow me, for the first time, to generate texts without authors and images without illustrators. Do I think that’s fundamentally good? Not really. I value the work and the lively exchange with colleagues. On the other hand, we live in highly accelerated, disruptive times. If you don’t try out new things, you’ll never know what magic can be made of them. Or whether you should be looking for a new job soon…
Will artificial intelligence replace creatives and artists? Hard to say. Hopefully not. Will AI create new opportunities for creatives? Absolutely. The drum machine didn’t replace the drum kit, but it made hip-hop, synth-pop, and techno possible. Are there fewer drummers in the world today because of drum machines? Most likely, yes. Have drum machines made more people create more exciting music? Also most likely, yes.
So, AI Tiger Magazine is a place for me to test out the new AI possibilities as a user. To develop ideas (and discard them again…), to experiment wildly from time to time, and in the end, with the right intuition and a bit of luck, to identify a business model in a previously undiscovered niche.
My approach is open-ended. Generating the content for this website works along the lines of Thomas Edison’s famous quote, “I haven’t failed, I’ve just found 10,000 ways it doesn’t work.” Whether this little magazine will consequently still look like this in three months – or already quite different again, I’m not so sure.